Jul 20 2020
Data Analytics

How the PGA TOUR Uses Data Analytics to Drive Powerful Fan Experiences

ShotLink, powered by CDW, includes a range of technologies to record and analyze every shot taken.

Since 2001, the PGA TOUR has been delivering powerful experiences for fans, players and coaches with ShotLink.

ShotLink, powered by CDW, is a robust integration of technologies that tracks every shot in real time for analysis. The data enhances the fan experience by providing new insights on player performance during tournaments and allows players to improve their strategy. 

What technologies are part of ShotLink, and how does it work? Find out below:

READ MORE: Learn how ShotLink helps the PGA TOUR enhance fan experiences and track performance.

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