Much of the conversation surrounding AI over the past few years has centered on fields like legal, healthcare, marketing and finance. But industrial companies have been using automation to improve efficiency for decades. Now, generative AI is giving these organizations another tool to help them achieve their most critical business goals.
In these sectors, reliability is non-negotiable, as industrial AI often involves decisions that can impact worker safety, production uptime and supply chain reliability, notes Jeffrey Hojlo, research vice president for industrial ecosystems, business networks and manufacturing insights at IDC. “The difference is that these AI use cases are mission-critical, impacting human safety and the ability to serve the end customer,” Hojlo says.
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AI Delivers a 20% Productivity Boost
The ITS Logistics AI tools, along with the rest of the company’s workloads, run on Microsoft Azure. One AI solution, a carrier pricing model, automatically recommends carriers and target prices based on performance, cost and reliability. The system uses data from 600,000 annual shipments, including on-time delivery rates, driver safety records and historical pricing data, and it is fully integrated into the company’s existing transportation management system.
“The return on investment on that project alone has been over 700%,” says Weis. “That would cover the entire cost of our AI initiatives. It’s been a grand slam for us.”
ITS Engage enables users to track and manage all facets of their supply chain, encompassing imports, over-the-road transportation, and order fulfillment. Other AI solutions include a strategic sourcing model, which uses highway camera data and third-party feeds to identify optimal carriers for specific freight lanes, and a trailer optimization model, which predicts where the company should position its 6,000 trailers based on seasonal demand and customer orders. It is also launching a generative AI chatbot trained on company information that will help employees to make natural language queries.
