NRF's BIG Show 2017: Retailers Tap VR to Plan Better Store Layouts
The use cases for virtual reality are plentiful in retail. Intel shows off a solution that helps retailers better understand how customers interact with products on the shelves.
Participants
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<li>Michelle Tinsley, Director of Mobility and Secure Payments, Intel</li>
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Video Highlights
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<li>Virtual reality can be leveraged to help retailers replan store aisles and shelves, providing in-app analytics to show what products sell best, where customers' eyes track along shelves and what products will fit best in different locations.</li>
<li>Intel showcased this and other real-time tracking tools for retail inventory and customer engagement.</li>
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<p>Couldn't make it to NRF's Big Show? Stick with <a href="BizTech's">http://biztechmagazine.com/nrf-retails-big-show-2017"><em>BizTech</em>'s coverage </a>to keep up with the latest news and insights coming out of the event.</p>
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