BizTech Magazine - Technology Solutions That Drive Business https://biztechmagazine.com/rss.xml en NRF 2019: In-Store Video and Digital Display Essentials https://biztechmagazine.com/media/video/nrf-2019-store-video-and-digital-display-essentials <span>NRF 2019: In-Store Video and Digital Display Essentials</span> <div><p>Thanks to video analytics and the cloud, in-store network cameras and digital displays do much more than support loss prevention.</p> </div> <span><span lang="" about="/dashboard/tarabuck" typeof="schema:Person" property="schema:name" datatype="">tara.buck</span></span> <span>Tue, 01/15/2019 - 15:58</span> <div> <div>Tweet text</div> <div>Retailers can do so much more with video cameras and displays. Check out some of the innovations and in-store essentials we saw at #NRF2019 </div> </div> <div> <div>Video ID</div> <div><p>1021627751</p> </div> </div> <div> <div>CDW Activity ID</div> <div><p>MKT30873</p> </div> </div> <div> <div>CDW Segment</div> <div>Retail</div> </div> <div> <div>Customer Focused</div> <div>False</div> </div> <div> <div>Buying Cycle</div> <div><a href="/awareness" hreflang="en">Awareness</a></div> </div> <div class="pw-widget pw-size-medium pw-layout-vertical" data-layout="vertical" data-url="https://biztechmagazine.com/media/video/nrf-2019-store-video-and-digital-display-essentials" data-title="Retailers can do so much more with video cameras and displays. Check out some of the innovations and in-store essentials we saw at #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <span> <span>Jan</span> <span>15</span> <span>2019</span> </span> <a class="pw-button-twitter cdw-taboola-social"></a> <a class="pw-button-facebook cdw-taboola-social"></a> <a class="pw-button-linkedin cdw-taboola-social"></a> <a class="pw-button-reddit cdw-taboola-social"></a> <a class="pw-button-flipboard cdw-taboola-social"></a> <a class="pw-button-email cdw-taboola-social"></a> <!-- Pinterest button is in EdTechk12 theme's vertical template --> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-url="https://biztechmagazine.com/media/video/nrf-2019-store-video-and-digital-display-essentials" data-title="Retailers can do so much more with video cameras and displays. Check out some of the innovations and in-store essentials we saw at #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter"></a> <span class="pw-box-counter" pw:channel="twitter"></span> </div> <div> <a class="pw-button-facebook"></a> <span class="pw-box-counter" pw:channel="facebook"></span> </div> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-counter="true" data-url="https://biztechmagazine.com/media/video/nrf-2019-store-video-and-digital-display-essentials" data-title="Retailers can do so much more with video cameras and displays. Check out some of the innovations and in-store essentials we saw at #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter cdw-taboola-social"></a> <a href="https://twitter.com/search?f=realtime&amp;q=https%3A%2F%2Fbiztechmagazine.com%2Frss.xml%3Fitem_id%3D424%26amp%3Bsv%3Deoa" target="_blank"><span class="pw-box-counter cdw-taboola" data-channel="twitter"></span></a> </div> <div> <a class="pw-button-facebook cdw-taboola-social"></a> </div> <div> <a class="pw-button-linkedin cdw-taboola-social"></a> </div> <div> <a class="pw-button-reddit cdw-taboola-social"></a> </div> <div> <a class="pw-button-flipboard cdw-taboola-social"></a> </div> <div> <a class="pw-button-email cdw-taboola-social"></a> </div> <!-- Pinterest button is in EdTechk12 theme's horizontal template --> </div> <div> <div>Pull Quote</div> <div> <p class="quote"><a href="node/"> These devices are no longer just dumb devices, they really are capitalizing on IoT. </a></p> <img src="/sites/biztechmagazine.com/files/styles/photo_quote_thumb/public/2019-01/hedgie_bartol_hired_2303.jpg?itok=gctFHAN7" width="60" height="60" alt="Hedgie Bartol Axis Communications" typeof="foaf:Image" /> <p class='speaker'> <span>Hedgie Bartol</span> Business Development Manager for Retail, Axis Communications </p> </div> </div> Tue, 15 Jan 2019 20:58:19 +0000 tara.buck 43126 at https://biztechmagazine.com NRF 2019: The Promise of Surveillance Data for Retail Operations https://biztechmagazine.com/article/2019/01/nrf-2019-promise-surveillance-data-retail-operations <span>NRF 2019: The Promise of Surveillance Data for Retail Operations</span> <span><span lang="" about="/user/22746" typeof="schema:Person" property="schema:name" datatype="" content="juliet.vanwagenen_22746">juliet.vanwage…</span></span> <span>Tue, 01/15/2019 - 14:04</span> <div><p>Surveillance cameras are in nearly every physical store, from the smallest bodega to the largest big-box retailer — and they’re always running, gathering info on the goings-on in brick-and-mortar locations around the clock.</p> <p>But, are retailers using these tools to their fullest extent?</p> <p>Likely not, according to George Bentinck, product manager at <a href="https://www.cdw.com/product/cisco-meraki-varifocal-mv22-indoor-hd-dome-camera-with-256gb-storage-netw/5356146" target="_blank">Cisco Meraki</a>, who spoke at <a href="https://biztechmagazine.com/nrf-2019-retails-big-show" target="_blank">NRF 2019: Retail’s Big Show</a> on Tuesday, Jan. 15, alongside George Howard, IoT Business Architect at CDW, in the session “Enhanced Video Surveillance Turns Sight into Insights.”</p> <p><em><a href="https://twitter.com/BizTechMagazine" target="_blank"><strong>JOIN THE CONVERSATION:</strong> Follow @BizTechMagazine on Twitter for continued NRF 2019 coverage.</a></em></p> <p>Case in point: Users only watch <strong>1 percent of their surveillance footage</strong>, said Bentinck, according to data gathered by Cisco Meraki.</p> <p>“[Retailers] have paid a lot of money for this infrastructure, which really isn’t doing a lot for you most of the time,” Bentinck said. “What if we can take the data inside this video and quantify it in some way that makes it useful to your business?”</p> <p>And, in fact, that <strong>99 percent of unwatched video</strong> can potentially do a lot. Specifically, surveillance data can be used to tap insights into how retail stores operate and how they can create efficiencies.</p> <p><a href="https://www.cdw.com/content/cdw/en/solutions/networking/internet-of-things/iot-workshop.html" target="_blank"><em><strong>LEARN MORE:</strong> Check out how CDW's IoT Envisioning workshop can help you accelerate digital transformation.</em></a></p> <h2>3 Ways Surveillance Data Can Enhance Retail Operations</h2> <p>While most of the futuristic identification capabilities we see on crime shows aren’t possible yet with even the most advanced camera systems, basic information gleaned from video, like where shoppers are located in a store, can <strong>help brands to extrapolate insights</strong> that can build efficiencies and solve problems.</p> <p>“Knowing where people are, where they go, and doing that in real time can be <strong>applied to a whole host of business problems</strong>,” said Bentinck. For example, if a person or group of people appear to be waiting for something, the technology could give brands the capability to notify an associate who may otherwise remain unaware of the need.</p> <p>But the possibilities don’t end there. CDW’s Howard offered <strong>three more ways</strong> that surveillance data can enhance retail operations:</p> <p><strong>1. Hindsight:</strong> This is typically what video already offers retail, the capability to catch the bad guy after he’s been in the store. But hindsight can also be put to use on understanding the current state of the store and what areas could use operational improvement.</p> <p><strong>2. Insight:</strong> By better understanding exactly what has happened and how operations are running within a location, insight can drive improvements. “With the proper tools and analytics … we can continue with insight, what’s going on today,” Howard noted.</p> <p><strong>3. Foresight:</strong> With the right tools and integration, surveillance data can also translate to predictive analysis that can help brands forecast how customers might react to changes and improvements, and find ways to carve out opportunity. “Where are they going? What are they looking for? What are they going to buy? What’s the potential?” asked Howard.</p> <p>The most important element of these insights, however, is that they’re <strong>derived from tools that are already in the store</strong>, leveraging an otherwise largely unused infrastructure.</p> <p>“All of these are available with the same tool, not a lot of other tools, not a huge infrastructure, but a simple tool,” said Howard.</p> <p><a href="https://biztechmagazine.com/nrf-2019-retails-big-show">Keep this page bookmarked</a> for articles from the event. Follow us on Twitter at <a href="https://twitter.com/BizTechMagazine">@BizTechMagazine</a>, or the official conference Twitter account, <a href="https://twitter.com/NRFBigShow">@NRFBigShow</a>, and join the conversation using the hashtag <a href="https://twitter.com/hashtag/nrf2019?src=hash&amp;lang=en">#NRF2019</a>.</p> <p><a data-entity-type="" data-entity-uuid="" href="https://www.cdw.com/content/cdw/en/orchestration/modern-workforce.html" target="_blank"><img alt="IT%20Infrastructure_IR_2.jpg" data-entity-type="" data-entity-uuid="" src="/sites/biztechmagazine.com/files/IT%20Infrastructure_IR_2.jpg" /></a></p> </div> <div> <div class="field-author"><a href="/author/juliet-van-wagenen" hreflang="en">Juliet Van Wagenen</a></div> </div> Tue, 15 Jan 2019 19:04:22 +0000 juliet.vanwagenen_22746 43121 at https://biztechmagazine.com NRF 2019: Retailers Tap Cloud to Leverage AI Benefits https://biztechmagazine.com/media/video/nrf-2019-retailers-tap-cloud-leverage-ai-benefits <span>NRF 2019: Retailers Tap Cloud to Leverage AI Benefits</span> <div><p>Beyond making product recommendations, artificial intelligence now plays a role throughout the retail value chain.</p> </div> <span><span lang="" about="/dashboard/tarabuck" typeof="schema:Person" property="schema:name" datatype="">tara.buck</span></span> <span>Tue, 01/15/2019 - 12:22</span> <div> <div>Tweet text</div> <div>BizTech caught up with @googlecloud&#039;s @pravinm at #NRF2019 to discuss how the cloud brings the power of AI to retailers of all shapes and sizes: </div> </div> <div> <div>Video ID</div> <div><p>1663423199</p> </div> </div> <div> <div>CDW Activity ID</div> <div><p>MKT30873</p> </div> </div> <div> <div>CDW Segment</div> <div>Retail</div> </div> <div> <div>Customer Focused</div> <div>False</div> </div> <div> <div>Buying Cycle</div> <div><a href="/awareness" hreflang="en">Awareness</a></div> </div> <div class="pw-widget pw-size-medium pw-layout-vertical" data-layout="vertical" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-tap-cloud-leverage-ai-benefits" data-title="BizTech caught up with @googlecloud's @pravinm at #NRF2019 to discuss how the cloud brings the power of AI to retailers of all shapes and sizes:" data-via="BizTechMagazine" data-button-background="none"> <span> <span>Jan</span> <span>15</span> <span>2019</span> </span> <a class="pw-button-twitter cdw-taboola-social"></a> <a class="pw-button-facebook cdw-taboola-social"></a> <a class="pw-button-linkedin cdw-taboola-social"></a> <a class="pw-button-reddit cdw-taboola-social"></a> <a class="pw-button-flipboard cdw-taboola-social"></a> <a class="pw-button-email cdw-taboola-social"></a> <!-- Pinterest button is in EdTechk12 theme's vertical template --> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-tap-cloud-leverage-ai-benefits" data-title="BizTech caught up with @googlecloud's @pravinm at #NRF2019 to discuss how the cloud brings the power of AI to retailers of all shapes and sizes:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter"></a> <span class="pw-box-counter" pw:channel="twitter"></span> </div> <div> <a class="pw-button-facebook"></a> <span class="pw-box-counter" pw:channel="facebook"></span> </div> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-counter="true" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-tap-cloud-leverage-ai-benefits" data-title="BizTech caught up with @googlecloud's @pravinm at #NRF2019 to discuss how the cloud brings the power of AI to retailers of all shapes and sizes:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter cdw-taboola-social"></a> <a href="https://twitter.com/search?f=realtime&amp;q=https%3A%2F%2Fbiztechmagazine.com%2Frss.xml%3Fitem_id%3D424%26amp%3Bsv%3Deoa" target="_blank"><span class="pw-box-counter cdw-taboola" data-channel="twitter"></span></a> </div> <div> <a class="pw-button-facebook cdw-taboola-social"></a> </div> <div> <a class="pw-button-linkedin cdw-taboola-social"></a> </div> <div> <a class="pw-button-reddit cdw-taboola-social"></a> </div> <div> <a class="pw-button-flipboard cdw-taboola-social"></a> </div> <div> <a class="pw-button-email cdw-taboola-social"></a> </div> <!-- Pinterest button is in EdTechk12 theme's horizontal template --> </div> <div> <div>Pull Quote</div> <div> <p class="quote"><a href="node/"> We&#039;re really seeing a lot of technology-driven transformation in the industry. </a></p> <img src="/sites/biztechmagazine.com/files/styles/photo_quote_thumb/public/2019-01/sh2pI6j8_400x400.jpg?itok=hw2vcKzL" width="60" height="60" alt="Pravin Pillai Google Cloud" typeof="foaf:Image" /> <p class='speaker'> <span>Pravin Pillai</span> Global Head of Industry Solutions, Retail, Google Cloud </p> </div> </div> Tue, 15 Jan 2019 17:22:29 +0000 tara.buck 43116 at https://biztechmagazine.com NRF 2019: What's the Most Impactful Technology in Retail in 2019? https://biztechmagazine.com/media/video/nrf-2019-whats-most-impactful-technology-retail-2019 <span>NRF 2019: What&#039;s the Most Impactful Technology in Retail in 2019?</span> <div><p><em>BizTech</em> asked NRF 2019 attendees to share what technology most excited them at this year's show, and its potential to change retailers' outcomes in 2019 and beyond.</p> </div> <span><span lang="" about="/dashboard/tarabuck" typeof="schema:Person" property="schema:name" datatype="">tara.buck</span></span> <span>Tue, 01/15/2019 - 11:22</span> <div> <div>Tweet text</div> <div>We talked with #NRF2019 attendees about the technology that&#039;s going to mean the most to retail in 2019: </div> </div> <div> <div>Video ID</div> <div><p>1122134154</p> </div> </div> <div> <div>video type</div> <div><a href="/conference" hreflang="en">Conference</a></div> </div> <div> <div>CDW Activity ID</div> <div><p>MKT30873</p> </div> </div> <div> <div>CDW Segment</div> <div>Retail</div> </div> <div> <div>Customer Focused</div> <div>False</div> </div> <div> <div>Buying Cycle</div> <div><a href="/awareness" hreflang="en">Awareness</a></div> </div> <div class="pw-widget pw-size-medium pw-layout-vertical" data-layout="vertical" data-url="https://biztechmagazine.com/media/video/nrf-2019-whats-most-impactful-technology-retail-2019" data-title="We talked with #NRF2019 attendees about the technology that's going to mean the most to retail in 2019:" data-via="BizTechMagazine" data-button-background="none"> <span> <span>Jan</span> <span>15</span> <span>2019</span> </span> <a class="pw-button-twitter cdw-taboola-social"></a> <a class="pw-button-facebook cdw-taboola-social"></a> <a class="pw-button-linkedin cdw-taboola-social"></a> <a class="pw-button-reddit cdw-taboola-social"></a> <a class="pw-button-flipboard cdw-taboola-social"></a> <a class="pw-button-email cdw-taboola-social"></a> <!-- Pinterest button is in EdTechk12 theme's vertical template --> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-url="https://biztechmagazine.com/media/video/nrf-2019-whats-most-impactful-technology-retail-2019" data-title="We talked with #NRF2019 attendees about the technology that's going to mean the most to retail in 2019:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter"></a> <span class="pw-box-counter" pw:channel="twitter"></span> </div> <div> <a class="pw-button-facebook"></a> <span class="pw-box-counter" pw:channel="facebook"></span> </div> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-counter="true" data-url="https://biztechmagazine.com/media/video/nrf-2019-whats-most-impactful-technology-retail-2019" data-title="We talked with #NRF2019 attendees about the technology that's going to mean the most to retail in 2019:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter cdw-taboola-social"></a> <a href="https://twitter.com/search?f=realtime&amp;q=https%3A%2F%2Fbiztechmagazine.com%2Frss.xml%3Fitem_id%3D424%26amp%3Bsv%3Deoa" target="_blank"><span class="pw-box-counter cdw-taboola" data-channel="twitter"></span></a> </div> <div> <a class="pw-button-facebook cdw-taboola-social"></a> </div> <div> <a class="pw-button-linkedin cdw-taboola-social"></a> </div> <div> <a class="pw-button-reddit cdw-taboola-social"></a> </div> <div> <a class="pw-button-flipboard cdw-taboola-social"></a> </div> <div> <a class="pw-button-email cdw-taboola-social"></a> </div> <!-- Pinterest button is in EdTechk12 theme's horizontal template --> </div> <div> <div>Pull Quote</div> <div> <p class="quote"><a href="node/"> Artificial intelligence allows retailers to use data to make changes in real time. </a></p> <img src="/sites/biztechmagazine.com/files/styles/photo_quote_thumb/public/2019-01/Michelle%2BTinsley%2BHead%2BShotsml2.jpg?itok=Ju5hgHDn" width="60" height="60" alt="NRF 2019 Michelle Tinsley" typeof="foaf:Image" /> <p class='speaker'> <span>Michelle Tinsley</span> CEO, Tinsley Retail Insights </p> </div> </div> Tue, 15 Jan 2019 16:22:16 +0000 tara.buck 43111 at https://biztechmagazine.com NRF 2019: How Retailers Can Optimize Their Mobile Web Experience https://biztechmagazine.com/article/2019/01/nrf-2019-how-retailers-can-optimize-their-mobile-web-experience <span>NRF 2019: How Retailers Can Optimize Their Mobile Web Experience</span> <span><span lang="" about="/dashboard/bobkeaveneyu64t" typeof="schema:Person" property="schema:name" datatype="">Bob.Keaveney_u64t</span></span> <span>Tue, 01/15/2019 - 09:50</span> <div><p>As consumers become more comfortable using their smartphones for everything from dating to shopping, <strong>mobile</strong><strong> web continues on a steep incline</strong>.</p> <p>“Mobile [web traffic] today accounts for over 30 percent of all revenue,” noted Peter Sheldon, the senior director of strategy at Magento, an <a href="https://www.cdw.com/content/cdw/en/brand/adobe.html" target="_blank">Adobe</a> company, during a presentation at <a href="https://biztechmagazine.com/nrf-2019-retails-big-show">NRF 2019: Retail’s Big Show</a> in New York City on Monday, Jan. 14.<strong> “The opportunity for [mobile commerce] is here now, and that shift from desktop to mobile is accelerating.”</strong></p> <p><a href="https://twitter.com/BizTechMagazine" target="_blank"><strong><em>JOIN THE CONVERSATION:</em></strong><em> Follow @BizTechMagazine on Twitter for continued NRF 2019 coverage.</em></a></p> <p>But the mobile experience is far from perfect, something retailers must reckon with because, <strong>as mobile use grows, the expectations for what mobile retail sites can deliver has also grown,</strong> particularly when it comes to speed. In this day and age, shoppers have little patience for slow websites: As sites take longer to load, <a href="https://www.section.io/blog/page-load-time-bounce-rate/" target="_blank">bounce rates rise and dwell times fall</a> significantly. This can leave sales on the table when it comes to e-commerce, as slow sites mean less engaged shoppers.</p> <p>While improving mobile site speeds may seem like strictly an IT problem, it’s an issue that often runs much deeper.</p> <p><strong>“Performance is not just an engineering problem</strong> — in a lot of organizations, it’s an organizational problem,” said Christopher Sater, strategic partner development manager at <a href="https://www.cdw.com/content/cdw/en/brand/google-interstitial.html.html" target="_blank">Google</a>. When performance is relegated to a few engineers, it’s usually not enough to combat the problem and can often make it worse.</p> <p>“The most successful web retailers today have cross-functional teams that are taking responsibility for the web experience, including performance,” said Sater.</p> <h2>4 Tips Drive Improvements in the Mobile Web Experience</h2> <p>So, as user expectations rise for mobile web, how can retailers build a framework for improvement throughout their organization? Sater offered four tips to help brands do just that:</p> <ol><li><strong>Focus on the user:</strong> E-commerce might be complicated, but a brand’s users don’t need to know that. “[A retailer’s] job is to understand your users’ goals and help them get there more quickly,” said Sater.</li> <li><strong>Strive to connect every step of the way:</strong> Engage with shoppers on all stages of the shopping journey, and on every device.</li> <li><strong>Remove friction:</strong> Reducing pain points or areas where users can easily move away from the experience will likely drive them to act.</li> <li><strong>Make the customer experience everyone’s responsibility:</strong> Holding everyone in the organization accountable for the user experience on the web will help to accelerate both connecting with the customer and removing friction, Sater noted.</li> </ol><p><a href="https://biztechmagazine.com/nrf-2019-retails-big-show">Keep this page bookmarked</a> for articles from the event. Follow us on Twitter at <a href="https://twitter.com/BizTechMagazine">@BizTechMagazine</a>, or the official conference Twitter account, <a href="https://twitter.com/NRFBigShow">@NRFBigShow</a>, and join the conversation using the hashtag <a href="https://twitter.com/hashtag/nrf2019?src=hash&amp;lang=en">#NRF2019</a>.</p> <p> </p> </div> <div> <div class="field-author"><a href="/author/juliet-van-wagenen" hreflang="en">Juliet Van Wagenen</a></div> </div> Tue, 15 Jan 2019 14:50:48 +0000 Bob.Keaveney_u64t 43106 at https://biztechmagazine.com NRF 2019: Retailers Harness Data to Better Personalize Customer Experience https://biztechmagazine.com/media/video/nrf-2019-retailers-harness-data-better-personalize-customer-experience <span>NRF 2019: Retailers Harness Data to Better Personalize Customer Experience</span> <div><p>Retailers should carefully weigh the appropriate data mix that will help them meet their business goals before deciding on any technology infrastructure.</p> </div> <span><span lang="" about="/dashboard/tarabuck" typeof="schema:Person" property="schema:name" datatype="">tara.buck</span></span> <span>Tue, 01/15/2019 - 07:32</span> <div> <div>Tweet text</div> <div>@Oracle&#039;s Katrina Gosek shares advice for retailers looking to harness customer data and begin personalization #retailtech #NRF2019</div> </div> <div> <div>Video ID</div> <div><p>1264330211</p> </div> </div> <div> <div>video type</div> <div><a href="/conference" hreflang="en">Conference</a></div> </div> <div> <div>CDW Activity ID</div> <div><p>MKT30873</p> </div> </div> <div> <div>CDW Segment</div> <div>Retail</div> </div> <div> <div>Customer Focused</div> <div>False</div> </div> <div> <div>Buying Cycle</div> <div><a href="/awareness" hreflang="en">Awareness</a></div> </div> <div class="pw-widget pw-size-medium pw-layout-vertical" data-layout="vertical" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-harness-data-better-personalize-customer-experience" data-title="@Oracle's Katrina Gosek shares advice for retailers looking to harness customer data and begin personalization #retailtech #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <span> <span>Jan</span> <span>15</span> <span>2019</span> </span> <a class="pw-button-twitter cdw-taboola-social"></a> <a class="pw-button-facebook cdw-taboola-social"></a> <a class="pw-button-linkedin cdw-taboola-social"></a> <a class="pw-button-reddit cdw-taboola-social"></a> <a class="pw-button-flipboard cdw-taboola-social"></a> <a class="pw-button-email cdw-taboola-social"></a> <!-- Pinterest button is in EdTechk12 theme's vertical template --> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-harness-data-better-personalize-customer-experience" data-title="@Oracle's Katrina Gosek shares advice for retailers looking to harness customer data and begin personalization #retailtech #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter"></a> <span class="pw-box-counter" pw:channel="twitter"></span> </div> <div> <a class="pw-button-facebook"></a> <span class="pw-box-counter" pw:channel="facebook"></span> </div> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-counter="true" data-url="https://biztechmagazine.com/media/video/nrf-2019-retailers-harness-data-better-personalize-customer-experience" data-title="@Oracle's Katrina Gosek shares advice for retailers looking to harness customer data and begin personalization #retailtech #NRF2019" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter cdw-taboola-social"></a> <a href="https://twitter.com/search?f=realtime&amp;q=https%3A%2F%2Fbiztechmagazine.com%2Ftaxonomy%2Fterm%2F4375%2Ffeed" target="_blank"><span class="pw-box-counter cdw-taboola" data-channel="twitter"></span></a> </div> <div> <a class="pw-button-facebook cdw-taboola-social"></a> </div> <div> <a class="pw-button-linkedin cdw-taboola-social"></a> </div> <div> <a class="pw-button-reddit cdw-taboola-social"></a> </div> <div> <a class="pw-button-flipboard cdw-taboola-social"></a> </div> <div> <a class="pw-button-email cdw-taboola-social"></a> </div> <!-- Pinterest button is in EdTechk12 theme's horizontal template --> </div> <div> <div>Pull Quote</div> <div> <p class="quote"><a href="node/"> The most successful retailers I&#039;ve seen just take baby steps: the crawl, walk, run approach. </a></p> <img src="/sites/biztechmagazine.com/files/styles/photo_quote_thumb/public/2019-01/katrinagosek_1188195.jpg?itok=BQez4r95" width="60" height="60" alt="Katrina Gosek Oracle" typeof="foaf:Image" /> <p class='speaker'> <span>Katrina Gosek</span> Senior Director, Product Strategy </p> </div> </div> Tue, 15 Jan 2019 12:32:22 +0000 tara.buck 43101 at https://biztechmagazine.com NRF 2019: Point-of-Sale Technology Rapidly Evolves to Meet Retail Challenges https://biztechmagazine.com/media/video/nrf-2019-point-sale-technology-rapidly-evolves-meet-retail-challenges <span>NRF 2019: Point-of-Sale Technology Rapidly Evolves to Meet Retail Challenges</span> <div><p>POS and mPOS tools offer new capabilities that help retailers meet their greatest challenges head-on, including line busting, inventory control and loss prevention.</p> </div> <span><span lang="" about="/dashboard/tarabuck" typeof="schema:Person" property="schema:name" datatype="">tara.buck</span></span> <span>Mon, 01/14/2019 - 23:04</span> <div> <div>Tweet text</div> <div>We have been busy on the #NRF2019 show floor! Check out some of the latest #pointofsale and #mPOS innovations up close and personal: </div> </div> <div> <div>Video ID</div> <div><p>1155943932</p> </div> </div> <div> <div>video type</div> <div><a href="/conference" hreflang="en">Conference</a></div> </div> <div> <div>CDW Activity ID</div> <div><p>MKT30873</p> </div> </div> <div> <div>CDW Segment</div> <div>Retail</div> </div> <div> <div>Customer Focused</div> <div>False</div> </div> <div> <div>Buying Cycle</div> <div><a href="/engagement" hreflang="en">Engagement</a></div> </div> <div class="pw-widget pw-size-medium pw-layout-vertical" data-layout="vertical" data-url="https://biztechmagazine.com/media/video/nrf-2019-point-sale-technology-rapidly-evolves-meet-retail-challenges" data-title="We have been busy on the #NRF2019 show floor! Check out some of the latest #pointofsale and #mPOS innovations up close and personal:" data-via="BizTechMagazine" data-button-background="none"> <span> <span>Jan</span> <span>14</span> <span>2019</span> </span> <a class="pw-button-twitter cdw-taboola-social"></a> <a class="pw-button-facebook cdw-taboola-social"></a> <a class="pw-button-linkedin cdw-taboola-social"></a> <a class="pw-button-reddit cdw-taboola-social"></a> <a class="pw-button-flipboard cdw-taboola-social"></a> <a class="pw-button-email cdw-taboola-social"></a> <!-- Pinterest button is in EdTechk12 theme's vertical template --> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-url="https://biztechmagazine.com/media/video/nrf-2019-point-sale-technology-rapidly-evolves-meet-retail-challenges" data-title="We have been busy on the #NRF2019 show floor! Check out some of the latest #pointofsale and #mPOS innovations up close and personal:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter"></a> <span class="pw-box-counter" pw:channel="twitter"></span> </div> <div> <a class="pw-button-facebook"></a> <span class="pw-box-counter" pw:channel="facebook"></span> </div> </div> <div class="pw-widget pw-size-medium pw-layout-horizontal" data-counter="true" data-url="https://biztechmagazine.com/media/video/nrf-2019-point-sale-technology-rapidly-evolves-meet-retail-challenges" data-title="We have been busy on the #NRF2019 show floor! Check out some of the latest #pointofsale and #mPOS innovations up close and personal:" data-via="BizTechMagazine" data-button-background="none"> <div> <a class="pw-button-twitter cdw-taboola-social"></a> <a href="https://twitter.com/search?f=realtime&amp;q=https%3A%2F%2Fbiztechmagazine.com%2Frss.xml%3Fitem_id%3D424%26amp%3Bsv%3Deoa" target="_blank"><span class="pw-box-counter cdw-taboola" data-channel="twitter"></span></a> </div> <div> <a class="pw-button-facebook cdw-taboola-social"></a> </div> <div> <a class="pw-button-linkedin cdw-taboola-social"></a> </div> <div> <a class="pw-button-reddit cdw-taboola-social"></a> </div> <div> <a class="pw-button-flipboard cdw-taboola-social"></a> </div> <div> <a class="pw-button-email cdw-taboola-social"></a> </div> <!-- Pinterest button is in EdTechk12 theme's horizontal template --> </div> <div> <div>Pull Quote</div> <div> <p class="quote"><a href="node/"> Adding artificial intelligence and computer vision makes transactions simpler and easier for the shopper. </a></p> <img src="/sites/biztechmagazine.com/files/styles/photo_quote_thumb/public/2019-01/dusty_lutz.jpg?itok=xROAh8CW" width="60" height="60" alt="Dusty Lutz NCR" typeof="foaf:Image" /> <p class='speaker'> <span>Dusty Lutz</span> VP, Store Transformation Solutions, NCR </p> </div> </div> Tue, 15 Jan 2019 04:04:07 +0000 tara.buck 43096 at https://biztechmagazine.com NRF 2019: Chick-fil-A and The Home Depot Make the Most of Data with Visualization https://biztechmagazine.com/article/2019/01/nrf-2019-chick-fil-and-home-depot-make-most-data-visualization <span>NRF 2019: Chick-fil-A and The Home Depot Make the Most of Data with Visualization</span> <span><span lang="" about="/user/22746" typeof="schema:Person" property="schema:name" datatype="" content="juliet.vanwagenen_22746">juliet.vanwage…</span></span> <span>Mon, 01/14/2019 - 17:58</span> <div><p>When you think of companies that are innovating with data analytics, Uber, Airbnb, Google and Facebook might come to mind. But nearly every industry has begun reaping the benefits of data analytics.</p> <p>In a session at the National Retail Federation’s <a href="https://nrfbigshow.nrf.com/" target="_blank">2019 Big Show</a>, taking place in New York City from Jan. 13-15, Karen Hinson, lead analyst with Chick-fil-A, credited a rise in efficiency across the organization to the use of data analytics.</p> <p><em><a href="https://twitter.com/BizTechMagazine" target="_blank"><strong>JOIN THE CONVERSATION: </strong>Follow @BizTechMagazine on Twitter for continued NRF 2019 coverage.</a></em></p> <p>“In a world where everyone has access to the same data, it balances power. But in the real world, one business often has more or superior information than another, and whenever that happens,<strong> the scales are tipped in their favor</strong>,” said Hinson, adding that companies that figure out how to leverage data to make better, faster decisions have a major advantage in the marketplace.</p> <p><a data-entity-type="" data-entity-uuid="" href="https://www.cdw.com/content/cdw/en/orchestration/digital-transformation-trends.html" target="_blank"><img alt="Digital%20Transformation_IR_1.jpg" data-entity-type="" data-entity-uuid="" src="/sites/healthtechmagazine.net/files/Digital%20Transformation_IR_1.jpg" /></a></p> <h2>Fast Food Gets More Efficient with Analytics</h2> <p>Chick-fil-A is a quick-service restaurant chain based in Atlanta, with <strong>2,000 locations across the country</strong>.</p> <p>“Even fast-food chains can leverage data to get ahead,” said Hinson, noting that her brand isn’t the only in the industry to do this. Burger King took advantage of analytics with the launch of their new app by tapping geolocation data from users’ phones and sending coupons to customers that offered Whoppers for a penny if they were within <strong>600 feet </strong>of a McDonalds.</p> <h2>Chick-fil-A Puts Data Visualization Dashboards to Work</h2> <p>Chick-fil-A has been using data and performance reporting to get ahead since 1999, when the data team created reporting documents manually, using <a href="https://www.cdw.com/content/cdw/en/brand/microsoft.html" target="_blank">Microsoft</a> Access and Excel, that included financial information for every restaurant, region and the company as a whole. At the time, “this was a game changer,” said Hinson.</p> <p>Eventually, however, this type of reporting, though valuable, became cumbersome. “It would take at least a full day of work every month,” said Hinson, adding that while the reports were data rich, they lacked analytics that could necessarily make that data useful.</p> <p>This inefficiency extended to annual reports as well, which <strong>took more than a month to create</strong> and were expensive and inefficient to produce.</p> <p>The answer to the brand’s data woes was<a href="https://www.cdw.com/product/tableau-desktop-pro-lic/3678930" target="_blank"> Tableau</a>, an analytics dashboard that automates the steps needed to generate reports and update dashboards to get information into the hands of those who need it, whenever they need it, said Hinson.</p> <p>“<strong>Users can filter data quickly</strong> and customize the data so that they see exactly the data they are interested in, every time they log in,” said Hinson, noting that the new dashboards are available to all staff and pull several new dimensions of data.</p> <p>“This has become the most popular dashboard on our server,” said Hinson. “It’s kept up to date automatically … It not only provides useful information to help us keep a pulse on the business, but the data is presented in a way that the users find engaging.”</p> <p>Further, using Tableau, Chick-fil-A can build their annual report themselves in a <strong>fraction of the time</strong> it used to take. “It looks just the same as the old annual report, but not only does it send the report to executives as a PDF, it also allows them to log in to the data so they can play with it,” said Hinson.</p> <p>Moreover, this data is already at work in Chick-fil-A locations. After the stores began to see long lines during busy periods, a staffer put together a dashboard of product-based data that the company used to better organize its store rooms and stock better for rush periods.</p> <p>“Stores now have exactly what they need, when they need it,” said Hinson, noting that the new organizational system cuts down customer wait time.</p> <p><em><a href="https://biztechmagazine.com/article/2018/12/bopis-tech-trend-nearly-every-retailer-trying"><strong>MORE FROM BIZTECH:</strong> The Home Depot and other brands are making the “buy online, pick up in store” model work for them.</a></em></p> <h2>The Home Depot Unveils Answers for Blinds.com with Analytics</h2> <p>Fast-food companies aren’t the only ones that can benefit from better data visualization. The Home Depot has also seen a major boost to its organization since adopting the Tableau dashboard for its <a href="http://ir.homedepot.com/news-releases/2014/01-23-2014-014522229">recent acquisition of Blinds.com</a>.</p> <p>To help cut down on friction and better understand blind spots in its process, The Home Depot built out a <strong>robust self-serve Tableau environment for its data</strong>. This allowed the company to visualize its current environment, as well as move forward with predictive analytics that could help to prevent problems in the future.</p> <p>In particular, the company was seeing remakes — the need to remake a product that had shipped to the customer either damaged or with the incorrect dimensions — eat into its top-line revenue, and wanted to find a way to better understand and prevent this from happening.</p> <p>“Remakes can cost upward of 6 percent of top-line revenue. So anything we can do to prevent that from happening is powerful for the business,” said Chase Zieman, director of analytics and data science for Global Custom Commerce, an innovation hub within The Home Depot, during a separate session at NRF 2019.</p> <p>Overall, Zieman credits the technology with <strong>saving more than $1 million in sales</strong> costs in 2018, and with building better insights with vendors who otherwise wouldn’t have access to the data available via Tableau.</p> <p>“This is really powerful for our organization, to really combat some of our remake costs as well as for forecasting for future sales. Due to the fact that some of the categories are seasonal, being able to forecast sales today is really powerful for our clients,” said Zieman.</p> <p><a href="https://biztechmagazine.com/nrf-2019-retails-big-show">Keep this page bookmarked</a> for articles from the event. Follow us on Twitter at <a href="https://twitter.com/BizTechMagazine" target="_blank">@BizTechMagazine</a>, or the official conference Twitter account, <a href="https://twitter.com/NRFBigShow" target="_blank">@NRFBigShow</a>, and join the conversation using the hashtag <a href="https://twitter.com/hashtag/nrf2019?src=hash&amp;lang=en" target="_blank">#NRF2019</a>.</p> </div> <div> <div class="field-author"><a href="/author/brad-sowell" hreflang="en">Brad Sowell</a></div> <div class="field-author"><a href="/author/juliet-van-wagenen" hreflang="en">Juliet Van Wagenen</a></div> </div> Mon, 14 Jan 2019 22:58:55 +0000 juliet.vanwagenen_22746 43091 at https://biztechmagazine.com The BizTech Insider Program: Gain Access to Exclusive Content and Advice https://biztechmagazine.com/article/2019/01/biztech-insider-program-gain-access-exclusive-content-and-advice <span>The BizTech Insider Program: Gain Access to Exclusive Content and Advice</span> <span><span lang="" about="/dashboard/bobkeaveneyu64t" typeof="schema:Person" property="schema:name" datatype="">Bob.Keaveney_u64t</span></span> <span>Mon, 01/14/2019 - 15:15</span> <div><p>All of us could use more smarts when it comes to improving IT management and know-how. I’m proud to share how <em>BizTech </em>now brings such mission-critical information to you through our new, <strong>smarter <em>BizTech </em>Insider program</strong>.</p> <p><em>BizTech</em> Insiders <strong><a href="https://biztechmagazine.com/register">gain access to personalized content recommendations</a> </strong>and our most in-depth, premium articles, videos and more. Insiders can unlock access to white papers, view daily fast facts, save articles to read later and weigh in on trending topics through Insider polls.</p> <p><em><a href="https://biztechmagazine.com/register" target="_blank"><strong>GET STARTED:</strong> Register for the BizTech Insider program today</a>.</em></p> <h2>Custom Dashboard Grows With You</h2> <p>What I find most exciting about the new Insider content dashboard is that <strong>the more you use it, the smarter it gets</strong>. Insiders select the topics and subjects they want to learn more about or that affect their day-to-day, and receive personalized Insider updates based on those preferences. That means you can easily read what’s important to you first, when you want it, without having to lose time on a search or perusing non-essentials.</p> <p>When content catches your eye, but you don’t have time to read, tap or click a flag found on every article or video to save it in your library and quickly access it later.</p> <p>Beyond the cool factor of having articles served up based on your personalized interests and reading habits, <strong><em>BizTech</em> Insider also offers users access to a growing library of exclusive content</strong> not available to the general website or print magazine audiences. You won’t want to miss out on what’s in store.</p> <p>When you register for the Insider program, <strong>you can also renew or sign up to receive a print subscription</strong>, as well as our e-newsletter, which brings must-read content to your inbox twice a month.</p> <p>Thank you for making<em> BizTech</em> a part of your work day. As always, we’re here to help.</p> </div> <div> <div class="field-author"><a href="/author/ryan-petersen" hreflang="en">Ryan Petersen</a></div> </div> Mon, 14 Jan 2019 20:15:37 +0000 Bob.Keaveney_u64t 43086 at https://biztechmagazine.com NRF 2019: How Retailers Can Take on the AI Revolution https://biztechmagazine.com/article/2019/01/nrf-2019-how-retailers-can-take-ai-revolution <span>NRF 2019: How Retailers Can Take on the AI Revolution</span> <span><span lang="" about="/dashboard/bobkeaveneyu64t" typeof="schema:Person" property="schema:name" datatype="">Bob.Keaveney_u64t</span></span> <span>Mon, 01/14/2019 - 13:41</span> <div><p>The retail artificial intelligence revolution isn’t just coming, it’s already here. This is according to Luq Niazi, global managing director of consumer industries for IBM, who spoke at a panel on retail automation at <a href="https://biztechmagazine.com/nrf-2019-retails-big-show">NRF 2019: Retail’s Big Show</a> in New York City on Monday, Jan. 14.</p> <p>In fact, according to a <a href="https://www.ibm.com/thought-leadership/institute-business-value/report/iaretailcp?cm_mmc=OSocial_Blog-_-Industry+Marketing_Distribution+Sector-_-WW_WW-_-Industrious+Mag+-+IBV+QR+Code+NRF+2019+-+Direct+Study&amp;cm_mmca1=000030EQ&amp;cm_mmca2=10008844">joint survey of 1900 retail executives by NRF and IBM</a> released at the show, 51 percent of retailers are already using AI for customer intelligence, 48 percent are using it for demand forecasting, and 38 percent are using the tech for pricing and promotion. These numbers are projected to jump to 79 percent, 85 percent and 73 percent, respectively, in the next three years as more companies deploy AI and automation in multiple facets of their operations.</p> <p>“Intelligent automation is driving new ways to deliver superior customer service and personalization for a consumer of one. It’s driving new ways to drive agility and effective decision-making across the entirety of the enterprise,” said Niazi.</p> <p>Moreover, the use of intelligent automation — defined by the survey as automation that’s “guided by AI tools that need minimal manual routine interventions” — shows great promise to augment and assist human capabilities, retail executives say. Executives anticipate that intelligent automation can help reduce operating costs by 7 percent, on average, and increase annual revenue growth by 10 percent.</p> <p>“You’re going to start to see a whole new level of thinking about how processes can be reimagined with intelligent automation,” said Niazi.</p> <p><a href="https://twitter.com/BizTechMagazine"><strong><em>JOIN THE CONVERSATION:</em></strong><em> Follow @BizTechMagazine on Twitter for continued NRF 2019 coverage.</em></a></p> <h2>Zulily Taps AI to Drive Personalization</h2> <p>To achieve these benefits, however, companies need to begin thinking about how to holistically spread the use of AI and intelligent automation throughout the enterprise, Niazi notes.</p> <p>Does that seem far off in the future? Not so much. One company, zulily, is already making use of AI effectively across its entire organizational structure. The 9-year-old online retailer launches 9,000 products through more than 100 sales events a day, and taps automation and machine learning daily to drive personalization, pricing and more.</p> <script type="text/javascript" src="//sc.liveclicker.net/service/getEmbed?client_id=1526&amp;widget_id=1550476717&amp;width=640&amp;height=360"></script><p>“Literally, from day one, we were using some form of automation … It started as basic, and it kept getting more and more advanced to relate to our customer and to craft our customer story,” said zulily Vice President of Engineering Bindu Thota on the panel at NRF.</p> <p>Moreover, Thota notes that personalization doesn’t start on the site, but that the brand seeks to engage the customer “where she lives,” whether that be on Pinterest, Facebook or another social media platform. This requires a mixture of art and science, Thota explains, as zulily employees work in partnership with the automation tools to craft particular customer stories.</p> <p>“Every place where we touch them, we personalize it for them. We are literally talking to them, and we leverage automation and machine learning to do that,” she said. “What you see [when you come to the zulily site] is very different from what I see, and that is part of our business model and in our DNA from day one.”</p> <p>The company has already seen success from this model. By crafting personalized sales emails via machine learning and automation tools, Thota notes that zulily has seen a “49 percent lift in demand.”</p> <p><a href="https://biztechmagazine.com/article/2019/01/qa-zulilys-tech-guru-gaurav-tandon-how-use-it-tackle-customers-demands"><strong><em>MORE FROM BIZTECH:</em></strong><em> See how zulily’s director of data science and machine learning taps tech to take on customer demands.</em></a></p> <h2>Overcoming Retail Automation Challenges</h2> <p>While valuable, the road to retail AI won’t be a straight one.</p> <p>“You’re going to start to see a whole new level of thinking about how processes can be reimagined with intelligent automation,” said Niazi. “But it does drive the need for new levels of skills and change adoption … and, of course, it does pose new challenges.”</p> <p>These challenges include sourcing talent, AI bias, integrating AI with existing processes and systems and <a href="https://public.dhe.ibm.com/common/ssi/ecm/24/en/24022824usen/24022824usen-01_24022824USEN.pdf">several others</a>.</p> <p>Despite these obstacles, however, the AI retail revolution is “going to happen, it’s happening now — embrace it,” said Niazi.</p> <p>And for those looking for advice on where to start, Thota says companies should know exactly what they want from AI and automation before they pursue it.</p> <p>“You can go blindly into something, but if you don’t know what you’re looking for, you don’t know what you’ll get,” she said.</p> <p>She also notes that the road isn’t a straight one, and that retailers will need to continually adjust their use of the tech to fit needs. “Continue to test and measure the outcomes, and then continue to test, continue to refresh, because things change, your customers change.”</p> <p><a href="https://biztechmagazine.com/nrf-2019-retails-big-show">Keep this page bookmarked</a> for articles from the event. Follow us on Twitter at <a href="https://twitter.com/BizTechMagazine" target="_blank">@BizTechMagazine</a>, or the official conference Twitter account, <a href="https://twitter.com/NRFBigShow" target="_blank">@NRFBigShow</a>, and join the conversation using the hashtag <a href="https://twitter.com/hashtag/nrf2019?src=hash&amp;lang=en" target="_blank">#NRF2019</a>.</p> <p><a data-entity-type="" data-entity-uuid="" href="https://www.cdw.com/content/cdw/en/orchestration/digital-transformation-trends.html" target="_blank"><img alt="Digital%20Transformation_IR_1.jpg" data-entity-type="" data-entity-uuid="" src="/sites/healthtechmagazine.net/files/Digital%20Transformation_IR_1.jpg" /></a></p> </div> <div> <div class="field-author"><a href="/author/juliet-van-wagenen" hreflang="en">Juliet Van Wagenen</a></div> </div> Mon, 14 Jan 2019 18:41:52 +0000 Bob.Keaveney_u64t 43076 at https://biztechmagazine.com